What are web to print services

If you have spent any significant amount of time researching web to print services you have likely found a complete lack of information.  Virtually every source of information on the subject is either targeted towards making a sale for a given company or so cluttered with industry jargon that the average person has no hope of ever fully understanding the information provided.  Well, look no further because this article will give you the high-level overview you have been looking for in a format you can understand.

In essence, web to print services is a relationship between customer and printer that uses the internet to exchange information.   A website is provided by the printer for the customer to use to create their items.  This website will have a set of templates are provided that are filled in with the information that needs to be printed.  While some templates will allow more customization than others, they all result in the same thing - a finished product the consumer has created that the print company can now provide.  In essence, the creative process has been completed online and likely in a lot less time.

A good example would be the creation of business cards using web to print services.  The process would go something like this:

1. The consumer contacts a printer to get business cards
2. The print company provides access to a website with available business card designs
3. The consumer goes to the website, chooses the design and fills in their information
4. The use submits the completed business card for printing online, from the website including making any payments, specifying the number of cards, etc.

That is the entire process.  No meetings with graphic designers, creating artwork, getting approvals, etc.  You use pre-formatted designs and templates that you can customize to complete your project online.  While other printing needs may be more complex, the process is not.

Now that you know all about web to print services, give Print Direction a call to see for yourself how easy it can be.  You can visit us on the web at www.printdirection.comor call us at 770.446.6446.  You will be set up with a Print Direction Sales Executive who can show you how our customized web to print solutions can save you time and money.